Ecoalf was born in 2009, both the name and concept of the brand came after the birth of the founder's two sons: Alfredo and Alvaro.

Javier Goyeneche wanted to create a truly sustainable fashion brand, and believes the most sustainable thing to do was stopping using natural resources in a careless way to protect the next generation. If we are able to make a new generation of recycled products with the same quality and design as the best non recycled.

We have a chance and a responsibility to rethink the business model we want for the future. Nothing could be worse than a return to normality. We would like to share our reflections & the measures we have decided to commit to with more conviction, if possible, than ever. Let's all be part of the solution and work together for a planet beyond next season.

As a proud member of the B-Corp community Ecoalf acknowledges that their goal is not to be the biggest company in the world, but the best for the world.